MISE


I grew up in Ireland, currently live & work in Amsterdam ︎


Currently I work at Rituals in the agency team as a Senior Digital Designer.
My interests lie in advertising & UI/UX design.  I strive for design that works & looks good. 
Curiosity breeds good taste. I also have a big love for street art & sports.
Have a look & pop me an email hello@gemmaaylward.com



WORK


Rituals

Together with the in house agency team I develop and continuously tweak the digital strategy for Ritual's online real estate. That encompasses all digital endeavors, ranging translating creative concepts to assets across all platforms to complete rethinks of visual platform strategy. Given Rituals omni-channel philosophy, all channels and digital assets are in scope and I take on tasks like video editing and grading. With every project, I ensure designs are conversion-driven and will uplift the brand.



WeTransfer

is about creating bespoke advertising for brands like Chanel, Nike, Shutterstock, Squarespace and WePresent articles on all things creative and current. I design wallpapers, code the functionality & responsiveness of the add with HTML, SCSS & Java. I pitch ads for potential clients, seeing ads go from pitch to production is euphoric!

See some of my favorite experiences i’ve worked on Sonos, Hulu, GoDaddy, Target, Skoda, Nike & Gucci.




Emagine

is an Award-winning Creative Agency in Dublin & Waterford, specialists in Digital Content: Brand, Web, Video & Virtual Reality. Here is where I crafted my skills in web design. Here I also worked on editorial & campaigns. Shown above.

Stand out projects can be seen here Visit WaterfordViking VR NorwayMasterpieces in Glass.




Here is an editorial piece I designed about a craftsperson “The Hurley Maker” & street art I’ve created.

 Anything catch your fancy? Drop me an email ~ I’m always up for making WORK or FRIENDS or WORK FRIENDS︎email is at the top right of this page :]